Your customers are already telling you what you need to know, the question is are you listening? It’s estimated that…
This recent mega–trend of major brands using certain types of ‘Influencer Marketing’ platforms I think evidences that same need, but what’s…
We’re bringing back our Top 5 Social Marketing Quotes of the Week this summer, and we’re kicking it off with…
“I’m very loyal to New Balance. I have about a dozen pairs of NB running shoes. Most importantly I love…
A brand is a reflection of what you’ve done in the past, and a promise for the future – Jeff Griffin,…
The best performing video on the TOMS Youtube channel has almost 4 million views — and it was never even…
Day 3 of SXSW Interactive kicked off with a panel on Advocates vs. Agitators, with digital marketers Alice Wilson (Southwest),…
In what seemed like one of the most heavily attended sessions as SXSW kicked off today, people were packed in…
During the afternoon sessions at 2015’s SXSW Interactive, Jay Wilson (Director of Technology) and Laura McDaniel (Vice President of Marketing…
“In the digital age, connectivity and community bring immediate transparency to most products, begging the question what function brands serve…