“Advocacy works when it’s people who really care, saying things that they really mean usually to people that they really know.”
Crowdly CEO Dan Sullivan is featured on MarketingProfs this morning in an interview with Marketing Smarts’ Kerry O’Shea Gorgone.
Listen to the podcast to gain insight on:
- Building Community – 6:10
- Advocates vs. Influencers – 10:19
- Saying Thanks vs. Paying for Action – 17:40
- Custom Audiences and Retargeting – 17:50
- Trolls & Their Motivations – 18:40