By: Stacey Furtado
Ah, Thanksgiving. That delicious time of year when fans flock to engage with a handful of seasonal food brands. This increased Facebook engagement leads to a cornucopia of opportunities for brands to activate and retain their Superfans. In our infographic, we look at the brands that have pulled a seat up at the table this Thanksgiving. With word-of-mouth recommendations 78% more likely to drive purchase than a standard ad, planting enduring relationships with these influential members of brand communities and making sure they don’t just turn into pumpkins once the day is done is the recipe for success this holiday season.
Click on the infographic to enlarge:
Does your brand want to pull a seat up at the table? Learn to:
- Foster brand Superfans
- Measure brand advocacy
- Retain influential members of your brand community
