As a company that provides legitimate and policy-compliant review programs, we believe in the value of genuine early reviews for…
Good brands are having trouble with bad reviews. While this isn’t a new phenomenon, it seems to be an increasingly…
Canada Goose’s stock plunged 10% after a pessimistic analyst downgraded it due in large part to social engagement. “We see…
Amazon announced on Oct. 3, 2016 that the company was no longer allowing incentivized reviews (except for advanced copies of…
Kudos to Dunkin’ for pulling off their own ‘Oreo’ moment of real time marketing during the recent Deflategate media circus.…